![]() ![]() K: What is your favorite project/collaboration/product, etc.?ĭ: Aside from the planner project that I mentioned above, there are two others that come to mind: (1) Kakimori sent 3 of their team members here last year. We try to make all stationery more approachable in our shop, even items like fountain pens, which might seem intimidating to some. Most people growing up in Asia are pretty opinionated on the types of stationery they like because so much variety is available to everyone – even at a place like a convenience store in Japan. K: Where do you think stationery is headed?ĭ: One of our goals at Yoseka is to help people realize that they can (and should) have an opinion on the stationery they use. He knows what a pen store is and often says “I want to see the pen” whenever Neil and I are looking at Instagram or other pen content on our phones, but he doesn’t have any favorites. ![]() Does he know what stationery is? And does he have any favorite products?ĭ: Aside from mama/papa, Jacob’s first words were “pen” and “tape” and he says “Yoseka”. K: Speaking of work/life balance, you have a little boy, Jacob, who is now a toddler. ![]() We feel that if you’re happy to be here, you’ll be happy to contribute. Figure out what it is that they want to do while they’re here and how they can make it their own experience. Many of the team members have goals outside of working at Yoseka and we want to make Yoseka a meaningful place for them. K: What is your biggest challenge running Yoseka, aside from work & life balance?ĭ: It is really important to me that our customers AND our team finds Yoseka to be a happy place. You can find the store at 63 West Street,Brooklyn, NY 11222 or online at Yoseka Stationery. They are also active on Instagram and YouTube. Also, this was my first interview so I was VERY nervous!)įor those of you who aren’t familiar, Yoseka Stationery started in 2017 and has both an online shop and a brick & mortar store in Brooklyn, NY. I ran this by Daisy so make sure I accurately captured our conversation. (Disclaimer: I did not record the interview, but took rapid notes with pen and paper, so this is paraphrased and based on 3+ months’ old memory. I had the idea of interviewing Daisy, who, with her husband Neil are owners of Yoseka Stationery, and asked if she would be interested and available for a casual chat and thankfully, she said yes! She can be found on Instagram because there really are many, many hobbies!.)Ī few months back, I knew that I would be in New York when Yoseka Stationery would be open, which meant I would definitely make a trip to the shop. ( Kimberly (she/her) took the express train down the fountain pen/stationery rabbit hole and doesn't want to be rescued. ![]()
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